Last updated: 6/21/2023

This Privacy Policy describes Midwest Gun Works' ("MGW","Our","Us","We") procedures and policies on the collection, use and disclosure of Our users' ("You","Your") personal information when You use MidwestGunWorks.com ("Site") or Our services ("Services") and tells You both about Your privacy rights and how the law protects You. This Privacy Policy governs the entirety of the Site and MGW.

The Collection and Use of Your Personal Data

Types of Data Collected

Personal Data

During the course of using Our Site and/or Services, We may ask You to provide Us with specific personally identifiable information ("PII") that MGW can use to identify or contact You. PII may include, but is not limited to, Your:

  • First Name & Last Name
  • Email Address
  • Phone Number
  • Address, State, City, ZIP/Postal Code
  • Bank account information used to pay for products and/or services within the Site
  • Usage Data

When You pay for product and/or Services via credit/debit transactions, We may ask You to provide additional information to facilitate this transaction and to verify Your identity. Such information may include, but is not limited to, Your:

  • Date of Birth
  • Driver's License, State ID or Passport
  • Bank Card Statement
  • Other information linking You to Your valid mailing address

Usage Data

Usage Data is automatically collected during Your use of the Site. The type of device visiting the Site of which Usage Data is collected can include desktop computers, mobile phones, tablet computers, wearable tech, game consoles, internet-enabled appliances/machines, AI-assisted/controlled computer devices/programs or any other piece of technology that can communicate with the Site and the servers it is housed on ("Device").

Usage Data may include, but is not limited to, information such as:

  • The type of Device (make, model, version, etc.) You are using
  • The operating system of Your Device
  • The Internet Protocol address (IP address) of Your Device
  • The country of origin based on IP address of Your Device
  • The browser type and/or version of Your Device
  • The Site pages that You visit
  • The time/date of Your visit
  • The amount of time spent on Site pages
  • Unique Device identifiers
  • Other diagnostic data

Cookies and Tracking Technologies

We use Cookies and other tracking technologies to keep record of certain user information, user activity and Site health on Our Site. Tracking technologies used are beacons, tags and scripts to collect and track information collected from You and Your Device and may be used to improve/analyze Our Site or Services.

You can force Your browser to refuse all Cookies or display an indication when a Cookie is being sent. However, if You do not accept Cookies for this Site, You may not be able to use parts of the Site as intended or at all.

Cookies can be set as either "Persistent" or "Session". Persistent Cookies remain on your Device when You go offline or close Your web browser. Session Cookies are deleted as soon as the web browser is closed.

MGW uses both session and persistent Cookies as outlined below:

  • Necessary / Essential Cookies
    Session Cookies managed by MGW
    These Cookies provide You with features and Services available through the Site. They help to prevent fraudulent use of accounts and help to authenticate users while on the Site. Without these Cookies, the Services that the Site offers cannot be provided. These Cookies are only used to provide You with those Services.

  • Functionality Cookies
    Persistent Cookies managed by MGW
    These Cookies allow MGW to remember the choices You make when You use this Site. This includes remembering login details, age verification, basket/session data and other processes You may use while navigating and using the Site. These Cookies provide You with a more personal experience and help to avoid the need of having to re-enter Your preferences or basket details every time You use the Site.

  • Tracking and Performance Cookies
    Persistent Cookies managed by Third-Parties
    These Cookies are utilized to track information regarding traffic to the Site as well as how users use/navigate the Site as a whole. The information gathered from these Cookies may identify you as an individual visitor, whether that be directly or indirectly. This is due to the information that is collected typically links to a pseudonymous identifier associated with the Device You use to access the Site. MGW may also use these Cookies to test new features, pages, advertisements or functionality of the Site to gauge how Our users react to them.

How to Disable Cookies

Some Cookies are required for the Site to function, as described above, and disabling Cookies may prevent You from using some to many aspects of the Site. However, to help protect Your privacy, You may choose to disable non-essential Cookies for Your browser. The "Help" documentation from most browsers usually provides instructions on how to prevent Your browser from allowing new Cookies as well as how to disable Cookies completely. Below are links to browser-specific information straight from their respective developers on how to manage Your Cookies within their software.For more information regarding cookies, please see www.allaboutcookies.org or www.aboutcookies.org.

Use of Personal Data

MGW may use Your Personal Data for the following purposes:

  • To Provide and Maintain this Site:
    To monitor the usage of the Site, to process payments from You, for MGW customer service purposes.

  • To Manage Your Account:
    To manage Your registration as a user of this Site. The Personal Data You provide can give You access to different functionalities of the Site only available as a registered user.

  • For the Performance of a Contract:
    For the development, undertaking and compliance of the purchase contract for products or services You have purchased, GUNXCHANGE submissions/correspondence, or of any other contract with MGW through the Site or Our Services.

  • To Contact You:
    To contact You via email, telephone calls, SMS, or other similar forms of electronic communication. We may use Your Personal Data to contact You with newsletters, marketing/promotional materials, special offers, news, and other information ("Marketing") that We decern may be of interest to You. You may opt-out of receiving any, or all, of these Marketing communications from Us by utilizing the unsubscribe link provided in any Marketing email We send or by contacting Us.

  • To Provide You with Updates:
    To inform You of various user-interacted features of the Site allowing MGW to contact (email, phone, SMS, etc.) You in regards to such actions. Since these actions are initiated by You, the ability to opt-out may not be available for all scenarios. The best method of not having Your Personal Data used from these actions is to not engage in these actions; MGW may be able to manually prevent selected communication and must be inquired to us directly. These actions include, but is not limited to:

    • Signing up for a product Wait List via email or phone number
    • Placing an order on the Site. Several emails will be sent to Your given email address for order confirmation, tracking information when the order ships, and any other aspect or problem pertaining to Your placed order.
    • After You place an order, an email may be sent to Your given email address soliciting a review(s) by You for the products You had purchased on the Site.
    • You may receive an email(s) after a determinate amount of time informing You that items You have added to Your cart on the Site are still contained within Your basket session. This may only happen when You are logged into Your user account on the Site or when checking out as a guest and 1) You have provided Your Personal Data; 2) You have left or abandoned the checkout process without completing it.

  • To Manage Your Requests:
    To manage and attend to Your requests and/or questions of Us within the Site.

  • With Other Users:
    When You interact in the public areas of the Site, i.e. leaving product reviews, such information may be viewed by all visitors of the Site.

Retention of Personal Data

We will retain Your Personal Data only for as long as is necessary in line with this Privacy Policy. MGW will retain and use Personal Data provided directly and/or indirectly by You to the extent necessary to comply with Our legal obligations, enforcement of Our legal agreements and policies, or resolve disputes.

MGW also retains Usage Data for the purpose of internal analysis. Usage Data is generally retained for a shorter period of time, except when We are legally obligated to retain said data for longer periods of time or to bolster the security or to improve the functionality of Our Site and/or Services.



Disclosure of Personal Data

Service Providers

MGW may share Your Personal Data with other Service Providers to analyze and monitor the use of our Site and Services, for payment processing, Marketing, contacting You, etc.

Payments

MGW may provide paid products and/or Services within the Site. In that case, We may use third-party services for payment processing (e.g., payment processors).

We will not store or collect Your payment card details. That information is provided directly to Our third-party payment processors whose use of Your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

With Affiliates

We may share Your information with Our affiliates. In any case, in which this happens, We require those affiliates to honor this Privacy Policy. Affiliates include subsidiaries, joint venture partners or other companies that We control or that are under common control with MGW.

With Business Partners

In an effort to offer You certain/additional products, promotions or services, We may share Your information with Our business partners.

Business Transactions

If MGW is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice (via an updated Privacy Policy, electronic communication, a notice on the Site, or other method MGW deems effective) before Your Personal Data is transferred and becomes subject to a different Privacy Policy.

Law Enforcement

Under certain circumstances, MGW may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (i.e. a court or a government agency).

Other Legal Requirements

MGW may disclose Your Personal Data in good faith belief that such action is necessary to:

  • Comply with a legal obligation
  • Protect and defend the rights or property of MGW
  • Prevent or investigate possible wrongdoing in connection with the Site or any Services
  • Protect the personal safety of users of the Site or the public
  • Protect against legal liability


Security of Personal Data

The security of Your Personal Data is of chief importance to MGW. Despite Our commitment to the security of Personal Data, remember that no method of transmission over the internet or method of electronic storage is 100% secure. While MGW strives to use commercially acceptable and innovative means to protect Your Personal Data, We cannot guarantee its absolute security.



Responding to Browser "Do Not Track" Signals

Some web browsers incorporate a "Do Not Track" feature that signals to websites You visit that You do not want to have Your online activity tracked. California law requires that website operators disclose how they respond to a "Do Not Track" signal and whether other third parties may collect personally identifiable information about an individual's online activities from their site or service.

We currently do not respond to "Do Not Track" signals. As the technology and communication between browsers and websites improve, We may make changes to our policy. Please refer to the sections titled "Cookies and Tracking Technologies" for additional information.



Your California Privacy Rights

We do not share your personal information with unaffiliated third parties for their own independent marketing purposes without Your consent. California residents may request the categories of Personal Information that We shared with third parties for the third party's direct marketing purposes during the previous calendar year if any. Written requests may be sent to the following address:

Midwest Gun Works
1101 Mason Circle Drive
Pevely, MO 63070

You must write "Your California Privacy Rights" at the top of Your inquiry. We will respond within 30 days to requests regarding the categories of Personal Information that We shared with third parties, if any, for their own direct marketing purposes within the previous calendar year. Requests for this information that come to MGW by other means may result in a delayed response.

Your Rights under the CCPA

The California Consumer Privacy Act (CCPA) permits California residents rights regarding their Personal Information. These rights are listed here:

  • The right to opt-out of the sale of Your Personal Information.
    • MGW does not sell Your data to any 3rd party companies and only uses the data internally.
  • The right to request Your Personal Information be deleted.
    • This can be done as outlined below, but some discount programs on the Site will require this data for future discount availability.
  • The right to request data on how Your data is used.
    • All data collection used is used to improve and customize Your browsing experience and for analytics and metrics about Our visitors. Or for saved account information and discounts such as LEO, Military or Dealer discount programs. Please refer to the sections titled "Use of Personal Data" for additional information.

Exercising Your CCPA Data Protection Rights

In order to exercise any of Your rights under the CCPA listed above, and if You are a California resident, utilize Our "Contact Us" section below to submit a request.



Your Virginia Privacy Rights

We do not share your personal information with unaffiliated third parties for their own independent marketing purposes without Your consent. Virginia residents may request the categories of Personal Information that We shared with third parties for the third party's direct marketing purposes during the previous calendar year if any.

Your Rights under the VCDPA

The Virginia Consumer Data Protection Act (VCDP) permits Virginia residents' rights regarding their Personal Information. These rights are listed here:

  • The right to opt-out of the sale of Your Personal Information.
    • MGW does not sell Your data to any 3rd party companies and only uses the data internally.
  • The right to request Your Personal Information be deleted.
    • This can be done as outlined below, but some discount programs on the Site will require this data for future discount availability.
  • The right to request data on how Your data is used.
    • All data collection used is used to improve and customize Your browsing experience and for analytics and metrics about Our visitors. Or for saved account information and discounts such as LEO, Military or Dealer discount programs. Please refer to the sections titled "Use of Personal Data" for additional information.

Exercising Your VCDPA Data Protection Rights

In order to exercise any of Your rights under the VCDPA listed above, and if You are a Virginia resident, utilize Our "Contact Us" section below to submit a request.



Sale and Sharing of Personal Information

MGW does not sell Personal Information as the term is defined under the CCPA or VCDPA, however, we do share the following categories of Personal Information with Our Cookie and tracker providers:

  • Internet/Network Activity
  • Geolocation Data based on the IP address of Your Device

MGW does not knowingly sell or share Personal Information of any consumers under eighteen (18) years of age.



Changes to This Privacy Policy

MGW may update this Privacy Policy from time to time. We will notify You of any changes made by posting the new Privacy Policy on this page and updating the "Last Updated" date found at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes that may have occurred and to keep aware of the contents of this Privacy Policy of MGW. Changes to this Privacy Policy are effective when they are posted on this page.



Contact Us

If you have any questions about this Privacy Policy, please contact us: